This past weekend I made it into the new Trademark boutique in SoHo and just loved it. The space itself is incredible, designed as it is by Swedish firm Bozarthfornell (they do all of the Acne stores and, according to their site, are working on stores for Kenzo and Gaia Repossi) and featuring "deep-blue polished concrete floors embedded with brass accents", bird's eye maple paneling and a svelte white sheet-metal staircase. (Click through to read the Arch Digest write-up; the iPhone pictures I took don't do it justice, sorry.) My favorite thing might've been the stairs, which seemed to be stained blue—so pretty! I also loved this sweatshirt-esque sweater, and tried on one of the label's skirts just for shits, giggles, and to tear gently at the fragile fabric of society. This is all to say that I have lady dressing on my mind and a whole lot of pictures to share with you, dear reader, to convince you that we should all be wearing loafers, wide-legged pants and oversize chunky knits.
Photo (above) © Chama Photography / Tales of Endearment
We now turn our attention to Mary Kate and Ashley Olsen's The Row, whose Resort 2015 collection (on Jamie Bochert, below) delivered 70's minimalism via "Sea Island cotton, natural linen, double-face wool, and a supple suede." Diane Keaton would be proud, which is all that matters. Also, that Pre-Fall 2014 skirtfit (skirt oufit, obviously) on the model above is so amazing. "Granny chic" is totally the new normcore. I'm even seeing a ton of older women, women maybe in their 60s, whose outfits are kind of brilliantly unisex—or kind of sexless, or maybe sex-adjacent? It's such an obvious demographic to turn to for inspiration if you want to look like a cross between Katharine Hepburn and a preppy nurse.
Studio Nicholson I don't know much about, aside from the fact that I love their AW14 collection. Designer Nick Wakeman (a lady, for the record) looks pretty awesome; the brand retails at Net-A-Porter. And for the record, are Birkenstocks the new Birkenstocks? You heard it here first, ladies and gents.
And this all brings us back to Trademark. The coat! The sweater! The beanie! So, so good. How do we feel, non-binary constituents of the universe? Are you as amped up for fall dressing as I am?